According to local artist and entrepreneur Danielle Orkin, the adoption of technology for entertainment, learning and developmental assessment amongst children is expected to increase in South Africa significantly because of the rise of smart device usage in the country.
Orkin is the developer of South Africa's first of its kind locally developed edutainment app for children, Monster Moogle, which was recently launched by Colormeclever Digital Kids, a partnership formed between Orkin and tech start up accelerators Fontera Skunk Works (a division of Fontera Digital Works) and SeedEngine.
It forms part of the popular edutainment app category and can be made use of by children between the ages of 4-12. The Monster Moogle interactive storybook brings the story to life through art, rich content, sound, interactivity and colourful animation.
She says that the app aims to add to the traditional educational and entertaining aspects of storytelling by adding a deep level of interactivity for the reader, and will not only stimulate a child's creative instincts and develop artistic creative design skills, but also assist with early stage development.